The Wardman Wire

This may sound like a strange idea, but there can be considerable benefit in letting part of your blog be hosted on somebody else’s site - in their comments box. You get the benefit of a possibly wider audience - and therefore lots of attention.

Chris Paul has had a “sceptical about Tories” blog since before I started, and it is hosted in Iain Dale ’s comments box. I reckon that he gets his largest readership from this “alternative” not the real one hosted at Labour of Love; it has something like 350 entries.

The unputdownable Dr Irene Lancaster FRSA has developed a whole series of pro-Israel blogs in the comments of (for example) Ruth Gledhills blog (228 entries to date) and the Spectator (42 entries so far),

There are certain limitations, such as your alternative blog posts having to have some distant relation to the subject under conversation - but that doesn’t seem to slow some people down.

If you select your host correctly, you can even develop an anonymous blog. Guido provides an “anonymous blog hosting service” in his comments box. In this case it is an “anonymous” group blog with more than 4000 entries .

It’s one approach to think about on a Bank Holiday.