The Wardman Wire

This is the fourth in my series of articles about starting a Political Blog.

My first article, Starting a Political Blog I: Blogging is like Traditional Campaigning , introduced a parallel between political blogging and traditional political campaigning.

The second article, “Starting a Political Blog II: How to Get the Basics Right “, highlighted the extreme transparency that exists when you write a blog, and the need to engage with your potential audience in a long-term strategy.

The third article, “Starting a Political Blog III: Principles to Apply to be Credible“, looked at some principles to follow in order to remain credible in the blogosphere.

This article outlines some technicalities involved in maintaining a blog. The technical bits of creating a blog are the boring bits, but also cause the most problems in the future if you get them wrong.

These are my views, and some others will not agree.

Put your blog in the right place

Blogs suffer very badly when they move around the internet, because links and authority in search engines are based on specific web page addresses (called “permalinks” in blog-speak).

A blog that moves to a new location has to start from scratch again. It can be done, but it is an intricate process that takes up your valuable time - and is not necessary when you plan properly.

Read the full article over at Poliblog Perspective.