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Starting a Political Blog II: How to Get the Basics Right

This is the second in my series of articles about starting a Political Blog. My first article introduced a parallel that exists between political blogging and traditional political campaigning .

This post extends the comparison between developing a blog and running for political office, and highlights some of the similarities and differences.

The Basics

Blogs vs Leaflets: The back room no longer exists

A blog is a communication tool - just like the leaflet or the brochure that you distribute to your target audience.

However, now the previously separate processes of publication, distribution and follow-up conversation are all rolled together, and there is less cost involved.

Further, all these processes are now done in public, and leave an audit trail that can be read by anyone who takes an interest. The latter group will - inevitably - include your opponents at the next election.

Read the full article at Poliblog Perspective.

 

About the Author

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Matt is an internet consultant, commentator, freelance writer and Project Manager based in the UK. He is available for hire. Matt edits the Wardman Wire, and writes at Poligeeks, Total Politics, and occasionally in several other places.

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